Echoflicks vs KeyClip (2026): which AI property video tool suits your agency?
Echoflicks vs KeyClip for UK estate agents: inputs, narration, formats, speed, AI labelling and prices, compared from each company's published information.
Jonny Biggins, Founder of EchoflicksUpdated 5 min read
The short answer
Choose KeyClip if you want a steady stream of quick social clips: paste a Rightmove link and get a Reel, Square and Story version with a caption, priced in clips on a monthly plan or pack. Choose Echoflicks for Real Estate if you want a narrated film that tells the property's story: a script written from the listing's facts, narrated in British English as standard, with an original score, your agency's brand kit and built-in AI labelling, paid per film. A standard Echoflicks film is ready in about 30 minutes, and the agency's first two films are free.
- KeyClip is built for social media: every video renders as a Reel, Square and Story, with a caption written from the listing.
- KeyClip prices by clip: a standard photo video uses 1 clip, while an AI cinematic video typically uses 5 to 10.
- Echoflicks narrates every film in British English from a script written from the listing; KeyClip's AI voiceover is optional and starts on its Professional plan.
- Echoflicks composes an original score for every film; KeyClip pairs royalty-free tracks with each template.
- Every Echoflicks film is marked as AI-generated in its metadata, with a visible label on by default in the web studio; KeyClip's pages we checked do not mention AI labelling.
Echoflicks is our product. We've compared it with KeyClip using each company's own published information, checked on 29 October 2026, and we've tried to be fair about where KeyClip is the better choice. Prices and features change, so check both pricing pages before you decide.
How do Echoflicks and KeyClip compare?
Both start from a listing and save you a shoot, but they make different things. KeyClip is a social clip maker: you paste a Rightmove link, pick a template, music and an optional voiceover, and download a short video in three social formats with a caption ready to post. Echoflicks makes a narrated film: Felix, our AI film director, reads the listing, writes a script from its facts, casts a narrator, composes an original score and finishes the film in your agency's branding.
| Echoflicks | KeyClip | |
|---|---|---|
| Starting point | A listing URL: your agency website gives the best result, and Rightmove and other portals work too; paste mode for portals that block automated reading | A Rightmove link, or up to 10 uploaded photos for other listings |
| Photos | At least 3; 8 to 15 room shots picked automatically | You choose the photos; up to 10 for uploads |
| Narration | A script written from the listing's facts, narrated in British English as standard; six narrator styles, each with a female and a male voice | Optional AI voiceover written from the listing facts, from the Professional plan; voices and languages not stated |
| Music | An original score composed for every film | Royalty-free tracks paired with each template |
| Visuals | Every photo animated with AI image-to-video; house films may open on an AI-generated aerial view (not drone footage) | Ken Burns photo templates, or AI cinematic clips (dolly pushes, drone reveals, tracking shots) made from stills |
| Formats | 16:9, 4:3 and 9:16, Full HD 1080p; optional subtitles | Reel, Square and Story for every video; long-form 16:9 tours for YouTube and Facebook; resolution not stated |
| Turnaround | A standard film is ready in about 30 minutes | Standard templates in seconds, AI cinematic templates in 1 to 3 minutes |
| Branding | Agency brand kit: logo, colours, fonts, tagline, default narrator | Logo, colours and agent details on every video; white-label options on the Agency plan |
| Extras | Free re-cuts, up to 10 per listing | Social captions; AI room staging clips |
| AI labelling | Machine-readable AI metadata on every film, plus a visible label by default in the web studio | Not stated on the pages we checked |
| Free offer | The agency's first two films are free, no card required | First video free, no card required |
| Price model | Pay per delivered film, with packs and optional monthly plans | Monthly clip plans or clip packs; clips per video vary |
| Checked on | 29 October 2026 | 29 October 2026 |
Where does KeyClip win?
KeyClip is made for social posting. Every video renders as a Reel, a Square and a Story at once, and it writes the social caption for you from the listing facts, so an agent can post to Instagram, TikTok and Facebook in one sitting. Standard templates render in seconds, and its AI cinematic templates take 1 to 3 minutes.
It is very cheap for simple videos. A standard Ken Burns photo video uses 1 clip, which costs between £1.50 and £2.00 plus VAT depending on the plan or pack. It also offers things Echoflicks does not yet: AI room staging clips that show an empty room transform into a staged one, multi-user accounts and white-label options for agencies. It is built by Estate Agent Marketing, a UK agency that works only with estate agents.
Where does Echoflicks win?
Echoflicks tells the property's story. Every film is narrated as standard: Felix reads the listing page, including the brochure and floor plan when present, picks 8 to 15 room shots, writes a script from the listing's facts and narrates it in British English. You choose from six narrator styles, each with a female and a male voice, or let Felix choose, and every film gets an original score composed for the property. KeyClip's voiceover is optional, starts on its Professional plan, and its pages do not say which voices or languages it offers.
The price is also simpler to plan. One Echoflicks film is one film, whatever is in it, and a film that fails costs nothing. With KeyClip, an AI cinematic video typically uses 5 to 10 clips, so the cost of a full video depends on how many shots you want. Re-cuts are free, up to 10 per listing.
Every Echoflicks film carries machine-readable AI metadata and, by default in the web studio, a visible AI-generated label, which helps you disclose clearly to buyers. Our guide to labelling AI property videos in the UK explains why that matters.
How much do they cost?
KeyClip
On 29 October 2026, KeyClip's pricing page listed these monthly plans, all plus VAT:
- Essentials: £35 a month for 20 clips (£1.75 a clip, roughly 2 to 4 AI property videos).
- Professional: £83 a month for 50 clips (£1.65 a clip, roughly 6 to 10 AI property videos), adding AI voiceovers and custom branding controls.
- Agency: £120 a month for 80 clips (£1.50 a clip, roughly 10 to 16 AI property videos), adding multi-user accounts and white-label options.
It also sells clip packs that never expire: 5 clips for £9.99, 15 for £28.50 and 40 for £72.00, all plus VAT. A standard photo video uses 1 clip; an AI cinematic video typically uses 5 to 10. Subscription clips reset each month, and plans can be cancelled at any time.
Echoflicks
Films cost from €14 each on a monthly plan, from €20 with packs and €30 for a single film (launch prices until 31 December 2026, VAT included). The agency's first two films are free, no card required, so you can try it on two of your own listings first: make your first two films free. Current prices are always on the pricing page. For a fuller way to compare costs, see what a property video really costs per listing.
Which should you choose?
Choose KeyClip if your priority is a high volume of quick social clips, you want captions and three social formats from every video, and room staging clips or white-label options matter to your agency.
Choose Echoflicks if you want each film to tell the property's story in a narrated script written from the listing, in British English, with an original score and your agency's branding, at one predictable price per film, and built-in AI labelling matters to your agency.
Whichever you trial, test both on the same three listings, including a difficult one. Our 12-point checklist for evaluating AI real estate video tools gives you a scoring table to do it fairly.
FAQ
- Is KeyClip good for estate agents?
- KeyClip is built for UK estate agents who post listings on Instagram, TikTok and Facebook. It imports a Rightmove listing, renders every video in Reel, Square and Story formats with a social caption, and offers long-form tours and AI room staging clips. It is made by Estate Agent Marketing, a UK agency.
- Echoflicks or KeyClip for listing videos?
- KeyClip suits agents who want lots of quick, template-based social clips on a monthly clip allowance. Echoflicks for Real Estate suits agencies that want a narrated film scripted from the listing's own facts, in British English, with an original score and the agency's brand kit, paid per film.
- Does KeyClip add narration?
- Yes, as an option. KeyClip offers an AI voiceover written from the listing facts, included from its Professional plan. The pages we checked on 29 October 2026 did not say which voices or languages are available.
- Can KeyClip make a video from a Rightmove link?
- Yes. KeyClip imports directly from Rightmove; for other listings you upload up to 10 photos and the details. Echoflicks for Real Estate gives the best result from your own agency website's listing page, and Rightmove and other portal links work too; where a portal blocks automated reading, you paste the listing text and upload photos.
- How much does KeyClip cost compared with Echoflicks?
- On 29 October 2026 KeyClip listed monthly plans from £35 a month plus VAT for 20 clips to £120 a month plus VAT for 80 clips, and clip packs from £9.99 plus VAT for 5 clips. A standard video uses 1 clip and an AI cinematic video typically 5 to 10. For Echoflicks for Real Estate, films cost from €14 each on a monthly plan, from €20 with packs and €30 for a single film (launch prices until 31 December 2026, VAT included).
- KeyClip: property video marketing for UK estate agents, KeyClip, 29 October 2026.
- KeyClip pricing, KeyClip, 29 October 2026.
- KeyClip terms of service, KeyClip, 29 October 2026.

Jonny Biggins
Founder of Echoflicks
Jonny graduated with a BSc (hons) in Estate Management from Oxford Brookes University and is the founder of Echoflicks, the AI filmmaking company that turns property listings into cinematic films for estate agents.
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